PROGRAM OVERVIEW

International Business calls for specialized skills and reorientation of knowledge and business intelligence with an international perspective. It covers the complete gamut of fundamentals of Business in relation to International Trade, Operations, Marketing, Logistics and supply chain. The course for International Business is designed to meet the asprations and requirements of new economy professionals who seek specialized and specific knowledge in International trade, operations, marketing, logistics and supply chain. This course provides a framework for analyzing decisions made by firms in an international context. In turn, this framework provides the basis for formulating strategies that will enable businesses to succeed in the international business environment. The one year diploma also stresses the need to pay attention to personal skill of an Individual like grooming business etiquette, time management, communication skill etc.

PROGRAM CURRICULAM

This program is an intensive one year study of international business and trade that combines both the theoretical and practical approaches.

TRIMESTER – I

1. Marketing Management
2. Organizational Behavior and Business Communication
3. Introduction to Finance
4. International Marketing Management and Sales Management
5. International Operations Management

TRIMESTER – II

1. Exim Policy, Procedures and Documentation
2. International Marketing Research and Advertising Management
3. International Strategic Decision and Business Intelligence
4. International Human Resource Management and Consumer Behavior
5. Shipping Management

TRIMESTER – III

1. International finance and Banking
2. Overseas Project Management
3. Cross Cultural Management & Entrepreneurship
4. International Supply Chain & Logistics
5. Grand Project